Svegro

Brand Video

With a vision of a Sweden completely self-sufficient in fresh greens - all year round.

Capturing a brand’s identity in just 90 seconds is no easy task. It requires a deep understanding of the brand's essence, values, and the people behind it. With Svegro, our challenge was to convey not just their story, but also the passion and dedication that drives their team.

Year
2024

Client
Svegro

Collaborators
DOP: Petter Bülling
Gaffers: Carl Erskine, Michael Korsgren
Focus puller: Marcus Fältmark
Drone: Truls Hellekant
PA: Kerstin Olsson
Stylist/MUA: Anaya Sylwander
Food stylist: Charlotta Norlén
Colorist: Ola Bäccman
Music and sound: Joakim Buddee

Deliverables
Art direction
Brand video

Svegro, a family-owned business since 1960, has built its reputation on organic, sustainable greenhouse cultivation. Our task was to tell their story in a way that not only highlighted their world-class veggie-based flavors but also showcased what it’s like to work at Svegro—the amazing dedication of the staff and their deep love for cultivation.

We carefully refined the creative concept, ensuring that every detail reflected Svegro’s core values and the passion of their team. Each script revision and visual choice was made with the intention of resonating with their audience, emphasizing their commitment to quality, sustainability, and the strong work ethic that drives their success.

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Ondskan, TV4